FROM SUPERHERO TO SUPERHERBS: HENRY CAVILL’S LATEST MISSIONHenry Cavill |
Actor, Henry Cavill, has joined forces with No1 Botanicals, the pioneering brand which has become the toast of the town since the age-defying benefits of the herb were discovered in Acciaroli, Italy.
Working alongside the brand’s creator, British entrepreneur David Spencer-Percival, Cavill’s new role will see him go on a journey of discovery, filming a documentary to tell the story of the ‘superpowers’ herbs possess, helping to build the company globally. Cavill has become a partner in the business with a long-term equity stake.
No1 Botanicals Rosemary Water is the world’s first single-extract rosemary drink. It is inspired by the dietary habits of the Italian village where a disproportionately high percentage of the population live beyond 100, relatively free of age-related illnesses.
The Superman and Mission Impossible actor, a keen athlete whose active lifestyle and demanding roles require performance both on and off-set, discovered No1 Botanicals as part of his daily ritual while shooting, “The Witcher” for Netflix.
Cavill said: “David and Bonita have found a way to tap into the power of mother nature herself through their fantastic range of waters at No1 Botanicals. Discovering No1 Rosemary Water has been a genuine pleasure for me and, indeed, a journey close to my heart. They have a vision and commitment to maintaining the purity and complexity of the herbs in their drinks, while making sure they taste fantastic too.”
Spencer-Percival said: “We are thrilled to have Henry on board. He’s super healthy and a committed advocate for nature and its power. He really believes in what we’re trying to do - bring a completely new category of health drink to the global market. We can’t wait to get started on this partnership together.”
With listings in premium stores all over the world and as the go-to, refreshing choice for celebrities such as Edward Enninful (British Vogue) Victoria Beckham and Stella McCartney, No1 Botanicals is a start-up with global expansion plans.
Following the rapid success of the No1 Rosemary Water, Spencer-Percival has also joined forces with the world’s leading botanical experts at Royal Botanic Gardens Kew to develop a unique range of seven other waters - all harnessing the unique properties of nature’s most potent herbs for health, wellbeing and performance. No1 Botanicals Rosemary Water was recently found to produce a “turbo-charge” effect on the brain in a series of clinical trials. 1